From humble beginnings at a Beckley Market Stall in Geelong to an Australian powerhouse, Cotton On has grown to comprise of nine brands and over 1,300 stores in 16 countries across the globe.
Since their launch on Salesforce Commerce Cloud (SFCC) in 2014, Cotton On Group have continued to build on top of their original offering and optimise their websites with support from Amblique.
Cotton On Group was initially launched in three regions and has enjoyed continued success and significant growth, launching new brands and increasing their overall revenue by 49% since launch.
Cotton On Group knows their customers love a great deal. The Shop By Offer feature allows the customer to browse offers within a category in one place, making the buyer’s journey as hassle-free as possible.
From desktop to tablet to mobile, Apple to Android, Mac to PC, Cotton On Group is fully accessible and transactional.
Cotton On Group was able to roll out a truly localised website in weeks across the following regions.
RATINGS & REVIEWS
OMS & ERP
We’ve placed an emphasis on delivering a site that replicates what customers experience when they visit our bricks and mortar stores. This means showcasing the individuality of each of our brands and the diversity of our product offering, whilst providing seamless functionality end to end
MARSHAL McLEAN, MARKETING & ECOMMERCE GROUP EXECUTIVE