Munro Footwear Group Partners with Amblique for their new Order Management Solution

Australian footwear company partners up with Amblique to put in place a new distributed Order Management System on Fluent Commerce

Munro Footwear Group (MFG) has chosen Amblique, a leading digital consulting agency, and Fluent Commerce Order Management to deliver new efficiencies by providing a unified view of inventory across its 250+ stores and distribution centres.

From heritage labels to cutting-edge newcomers, MFG is the custodian of some of Australia’s and New Zealand’s most trusted footwear brands, including household retail stores Williams, Midas, Mathers and Mountfords to footwear brands Diana Ferrari, Colorado, Ziera, Bobux and many more. Built on a culture of seizing opportunities, MFG is continuously working to deliver unrivalled product ranges and leading omnichannel experiences.  

MFG’s decision to implement a new OMS is part of the company’s ongoing investment in technology and innovation. This includes the rollout of a new national Point of Sale solution in 2023 and the creation of a state-of-the-art distribution centre in 2022.

Munro Footwear Group’s Chief Technology Officer, Keng Ng, states that the Amblique and Fluent Commerce engagement is “critical to ensuring the effective delivery of the OMS solution designed to help achieve the group's omnichannel experience goals, and we couldn’t be happier with the service and product they are providing.” 

“From the outset, the Amblique team have been a pleasure to work with. From their exceptional knowledge of the product through working with our internal processes, they have made the Fluent Commerce integration a seamless process”, said Keng Ng

Amblique is partnering once again with Fluent Commerce to introduce new technology to over 100 MFG brands by October 2024. 

At go live, MFG will have visibility of where stock is at all times, across all brands, both in-store and online. This will unlock seamless omnichannel fulfilment and manage the complexity inherent in cross-brand fulfilment, ensuring that customers can receive their orders from any store or warehouse, regardless of the original brand they ordered from.

Fluent Order Management processes inventory data at unprecedented levels to provide complete inventory visibility and accuracy. It then helps retailers to ensure each order is fulfilled in the most profitable way for the business and the most convenient way for the customer. 

“The Amblique Team are honoured to be working with the dynamic and innovative Munro Footwear Group (MFG) and look forward to helping them with their ambitious transformation plans. MFG, like Amblique, are committed to delivering leading omnichannel experiences and the partnership between MFG, Fluent Commerce and Amblique is sure to deliver on this commitment”

Stephanie Byrne, CEO of Amblique

About Fluent Commerce

Fluent Commerce is a global software company focused on inventory availability data management at scale and distributed order management (DOM) for commerce. Both B2C and B2B organisations rely on their cloud native, highly flexible, and fully scalable solutions to transform fulfilment complexity into a competitive advantage. Fluent Order Management provides accurate, real-time inventory availability across all locations, order orchestration, fulfilment optimisation, fulfilment location management, in-store pick and pack, customer service, and reporting. This enables retailers, brands, and B2B organisations to ensure they never oversell or undersell and to deliver their orders profitably every time.

Fluent Commerce works with organisations such as JD Sports, L’Oréal, Prada Group, Barbeques Galore, Aldo, LVMH, Dulux and Kingfisher. For more information visit fluentcommerce.com

Amblique has the highest partner level with Fluent Commerce: Wave Champion status!

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